Self-Serving Bias suggests that we are "prone to alter our perception of causality so as to protect or enhance our self esteem. We attribute success to our own dispositions and failure to external forces" (Miller & Ross, 1975, p. 213)
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Miller, D. T., & Ross, M. (1975). Self-serving biases in the attribution of causality: Fact or fiction?. *Psychological Bulletin*, *82*(2), 213. <https://doi.org/10.1037/h0076486>
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